25 Frequently Asked Question (FAQs) on SEO

Search Engine Optimization is the most recommended technique to rank any business on the top of the Google index. Many are already implemented the services but still, most people are quite unaware of the possibilities and concept of SEO.

As beingLeading SEO Company in Nepal, many people have asked us about SEO. Here are 25 common SEO questions or we say 25 Frequently Asked Questions on SEO.

SEO FAQs - Tricky Terms explained in a Simple Way

Table of Contents

What does SEO stand for?

SEO stands for Search Engine Optimization, which refers to the process of optimizing the content in search engines. You engage in SEO when you endeavor to get a page to rank higher in a search engine’s Search Engine Results Pages (SERPs).

Which is better, SEO, or PPC?

You could not build organic brand heritage, domain authority, and really a wholly formed online appearance without SEO. By the same mark, you couldn’t target candidates by behaviors, demographics, or keywords without PPC. So both SEO and PPC are equally important for the ranking and engagement business.

Which is better, SEO, or SEM?

SEM refers to Search Engine Marketing. It is the parent category of SEO and PPC. So Both Search Engine Optimization and Search Engine Marketing are of the same domain.

Where can I study SEO?

SEO is an art. The art to rank the content at the top of the search engine index by using SEO strategies. And Marketing In Nepal is the Digital Marketing Company in Nepal and is considered the best Artist on Search Engine Optimization. Where to get SEO training is the most common SEO question people ask.

You can get the premium package of learning based on your requirement in Marketing In Nepal.

Which SEO software is best?

You could come up with a good thought for a few different answers here. Ahrefs is one of the greatest for competitor content and backlink research. In the same way, Moz Pro’s content explorer is great for gaining unlinked mentions, and SEMrush is exceptional for rank and visibility tracking. It’s more a matter of choice than anything. Spyfu, DeepCrawl, AWR Cloud, etc are also worth checking out.

What is on-page SEO?

On-page SEO ( On-Page Search Engine Optimization)(On-Site SEO) refers to all actions that can be taken directly within the website in order to improve the position in the search engine ranking. On-Page SEO is one of the most common SEO questions by the learners. This process is one of the two-part of SEO. It refers to the techniques utilized on or within a page to support it in ranking higher in the search engine. On-Site SEO includes both content and the HTML source code of a page.

What comes under On-Site SEO?

Generally, there are four stages of On-Site SEO.

Technical optimization

Server speed:
Source code:
IP addresses:

Content

Text:
Structural text elements:
Graphics:
Videos:
Meta-tags:

Internal links and structure

Logical structure and crawl depth:
Internal linking:
Canonization:
URL structure:
Focus:

Design

Mobile optimization:
File sizes:
Call-to-Action:

Who can do On- SIte SEO?

On-Page SEO is not that hard. So it can be done by anyone with the basic knowledge of SEO and Digital Marketing. The main point to focus on On-Page SEO is Keywords and the positioning of Keywords.

Does My Business Need SEO?

Yes, your business should be investing in SEO. Search engine optimization (SEO) offers a way to increase traffic. And the best part is you don’t have to pay for each and every click.

When you run Pay Per Click ads, you’ll be charged for every single click that comes to your website through any channel. And if your website ranks organically on the search engine platforms, this traffic is essentially free. SEO is the best practice to rank your business on the top. So for the betterment of your company, SEO is compulsory.

How Can I Find The Keywords That People Are Searching For To Find Businesses Like Mine?

You can’t jump into an SEO strategy blind because SEO is the art of optimizing your content so that you can rank at the top of the index. You need to know what people are searching for on Google so that they can find businesses just like yours.

For this, you can use different tools like Google’s Keyword Planner or the SEMrush Keyword Magic Tools.

You have to do some research regarding your business competitors so that you can do some changes and you can update the keywords.

Why Isn’t My Website Ranking on Google?

Ranking top on the google search engine is not so easy. People use different techniques for ranking and they didn’t find what they are expecting. Why our site is not ranking is a common SEO question from users. Even a small mistake may affect your ranking. These are the factors that directly affect your ranking in Google.

Site Security
Crawlability
Mobile-Friendliness
Page Load Speed
User Engagement
High-Quality Content
The Right Target Keywords
Optimized Content
Structured Data
Consistent Business Listings
Backlink Profile
Domain Age

You have to check if your website meets all the requirements or not. If not that might be the reason behind the poor ranking of your business in the Google index.

In the same way, keyword positioning is also one of the major factors behind the ranking of any business.

What is keyword research?

Keywords are the words that define your business. Keywords are those keywords that show what you are providing to your customers. Google ranks your content on the basis of content and keywords. So while creating the content you have to make sure that you have included your keywords on the content. Those keywords are sufficient enough to define what you are providing to them. And finding those keywords by doing different research is called Keyword Research.

How do I conduct keyword research?

Most of the SEO tools we’ve introduced in this article have some sort of keyword explorer. There’s also Google’s Keyword Planner. Manually you can do the keyword research.

Manual steps for the keyword research are:-

Search your keywords on the Google searching box

Scroll the page to the bottom of the search result

There you can find some of the most searched keywords which resemble what you are expecting, And you can add these keywords to your content.

Where do I put my SEO keywords?

Including sufficient keywords is not enough for the ranking but proper placing is important. You have probably heard keyword stuffing is wicked, and yes you don’t want to throw in keywords unusually. But in general, the keyword that you are optimizing a page for should appear in the title. In the same way, the keywords should appear in the first paragraph of your intro. For the title, the H2 tag is recommended. By following these guidelines you can put your keywords.

Will blogging help SEO?

Yes! Each piece of new content that you have created is another opportunity to rank for a target keyword related to your business. The more high-quality blogs you produce, the wider the organic search results. Through blog posts, you can build more internal links too. And guest blogging is also the best for SEO ranking.

Will HTTPS affect SEO?

Yes! If you’re not so familiar with HTTPS, it is actually a more secure form of HTTP. Look up at the URL of your page. If you see the “HTTPS” at the beginning, and the word “Secure” to the left of it? Google looks on pages like these generously. Not only does it index HTTPS pages first, but it also identifies HTTPS as a ranking signal. HTTPS is also faster than HTTP. So yes, switching to HTTPS should undoubtedly impact your rankings!

Are SEO meta tags important?

Yes! Meta tags are important for ranking. Generally, there are four kinds of meta tags.

Meta Keywords Attribute – A series of keywords you consider relevant to the page in question.
Title Tag – The title of your page.
Meta Description Attribute – A brief description of the page.
Meta Robots Attribute – An sign to search engine crawlers as to what they should do with the page.

Meta Keywords Attribute is old-fashioned, and you shouldn’t worry about it. Meta title tag and Meta Description is what matters.

What are SEO backlinks?

The internet is made up of two things and theory is contents and the link between the contents. When the Search Engine first started to index the web pages, they needed a way to determine which of the page were most relevant. In the process, the quality and the number of backlinks immediately become the factors in determining the page ranks.

How to get and what type of Links we need are common SEO question by website owners.

Backlinks represent a majority of confidence from one site to another. The more quality backlinks your page earns for your website, the more valuable it is in the eyes of the search engine, and as a result the more likely it is to achieve a high ranking.

What are the types of links we get on the website?

What type of links we need is the most common SEO question by the business owners. There are generally two types of links. Follow and No-Follow links.

Follow vs. Nofollow links: What’s the difference?

A follow link carries link equity and a nofollow link carries no link equity.

Internal vs. external links: What’s the difference?

Internal links are links that come from within the same domain. External links are links that don’t come from within the same domain.

What are the SEO Ranking Factors?

SEO ranking factors are the most common SEO questions. Here are some of the factors affecting SEO ranking.

Site Security
Crawlability
Mobile-Friendliness
Page Load Speed
User Engagement
High-Quality Content
The Right Target Keywords
Optimized Content
Structured Data
Consistent Business Listings
Backlink Profile
Domain Age

What is domain age?

Firstly you should know what the domain name refers to. Your business website URL is what we call the domain name of your website. The registration age of that domain is called Domain age.

What are the SEO Mistakes Committed By Affiliate Marketers?

Affiliate marketers often make mistakes. And what may be the mistakes are the common SEO questions they ask with the service providers. Here are some of the reasons behind

Stressing and focusing on keywords rather than solutions
Relying on your affiliate marketing system as you’re only your only revenue stream
Content needs to be genuine and original
Forgetting the deletion of plug-ins and themes that are inactive
Creating Meta descriptions for those websites that do not have a Meta description or duplicating a Meta description
Optimize your affiliate website for mobiles
Free web hosting solutions usage
Irrelevant backlinks
Canonicals that are undefined
Pretending that SEO best practices are not applicable in terms of affiliate SEO

What is the Ultimate Guide to SEO in 2021

Build landing pages that are 100% Search Engine Friendly
All web properties MUST be mobile friendly – NO exceptions!
You’ll want to make sure that you’re using the right keywords.
Focus heavily on relevant internal linking structures
Start producing more video content.
A strong social media presence is a requirement, not a luxury.

Here are some of the most common SEO questions. SEO is the best strategy to rank any business on the top of the ranking. SEO increases the visibility of your business which leads your business towards your organic customers. How we do the ranking, or what SEO is? are the most common SEO questions people ask when we approach our services. To find out more about SEO you can visit SEO Company in Nepal.